FOUNDER'S FLASHBACK: Tania Sweis on Building a Clean Cookie Brand 1zd40

Send us a text In this FOUNDER'S FLASHBACK from Episode 8 - Tania Sweis hares her journey from being a corporate attorney to launching a clean, gluten-free, vegan cookie brand. The conversation delves into the challenges and triumphs of starting a business, navigating the retail landscape, and the importance of maintaining quality while scaling production. Tania also discusses her experience on the show Side Hustlers on Roku, the dynamics of co-founding a business with a friend, and the future goals for Brune Kitchen. Key Takeaways: Tanya's journey from law to entrepreneurship was fueled by personal health challenges. Brune Kitchen was born out of a need for clean, tasty snacks. The importance of networking and seeking advice from industry experts. Maintaining product quality is crucial when scaling production. Understanding margins is essential for retail viability. Future growth includes expanding product lines and reaching new markets. Chapters 00:00 From Law to Cookies: The Journey Begins 08:12 Launching Brune Kitchen: The Early Days 15:07 Appearing on the show Side Hustlers on Roku 23:04 Lessons from Side Hustlers: Validation and Growth 24:16 Transitioning to Automated Manufacturing 26:49 Finding the Right Co-Packer 29:37 Navigating Production Challenges 32:29 Expanding Retail Opportunities 35:21 Marketing Strategies for Success 37:48 Adapting to Consumer 40:28 Future Plans for Brune Kitchen Link: Brune Kitchen Instagram: https://www.instagram.com/brunekitchen/?hl=en Brune Kitchen Website: https://brunekitchen.com/ How to Follow Shelf Talks Podcast on social: Instagram: https://www.instagram.com/shelftalkspodcast/ Linkedin: https://www.linkedin.com/company/shelf-talks-podcast Sign up for our Weekly Newsletter to be the first to know when new episode drop! https://mailchi.mp/ed3697f76617/shelf-talks-podcast us via email: [email protected] Reach out if you know of a female founder with an impactful brand and retail story and leave a review if you found value in this episode! Purchase the book Shelf Talk: A step by step guide to launching your product in Retail Stores by Roberta Townes Buy Book k2o1b